Vol. 01 · A marketing field guide for foundersLatest issueNew edition$0.00 — free
Quirre
AI TOOL FOR INDIE FOUNDERS · FREE TO START

Quirre is an AI marketing tool — not a course, not an agency, not a newsletter.

How to do
marketing
when you've
never done
marketing.

Quirre is an always-on marketing expert that already knows your product. Ask it anything, get a week-by-week growth plan, ship marketing that actually works.

Get your free marketing plan
  • No credit card required
  • 2-minute setup
  • First plan ready instantly

Try Ask mode — no signup.

№ 00 · Live sample

Tell Quirre what you're building. Get your real first move — where your first 10 users come from — written live, right here.

0/200
No account·No credit card·Free

How it works.

№ 01.5 · Three steps
01

Tell Quirre about your product

Two-minute onboarding. Product name, audience, stage, goals. That's it — Quirre has everything it needs.

02

Get a week-by-week marketing plan

A concrete 4-week playbook with real channels, real copy angles, and real tasks. Specific to your product — not generic advice.

03

Generate copy for every channel

Hooks, threads, blogs, cold emails, ads. Ask anything. Generate anything. All trained on your product and voice.

Start free — takes 2 minutes →
No credit card·Free plan forever·Cancel anytime
In this issue —01 The Dispatch02 Ask mode03 Plan mode04 Letters05 Subscription06 Colophon↓ Scroll

What it looks like.

№ 01.7 · Inside the product
Ask mode — AI chat
You

Where should I post first to get my first 10 users?

Quirre

For a dev tool, your first 10 come from Show HN — post Tuesday morning. Then three subreddits: r/devtools, r/SideProject, and one niche one specific to your stack. DM 10 solo founders after each post. That's your week 1.

You

Write me the Show HN title now.

4-week playbook
Week 1
Write your positioning statementContent
Post Show HN — Tuesday 9am ESTReddit/HN
Share in r/SideProject + r/devtoolsReddit/HN
Cold-DM 10 indie founders on TwitterOutreach
Set up Google Search ConsoleSEO
Copy generator — Hook
Variant 1

Most dev tools die not because the code was bad — but because nobody knew they existed.

CopySave
Variant 2

3 months ago I had 0 users. Here's the exact distribution stack that got me to 200.

CopySave
Variant 3

The Show HN post template that got me to #4. (I've tested 11 variations.)

CopySave
FEATURE№ 02

Ask mode.
A second brain
for marketing.

Chat with an expert pre-loaded with your product, your audience, and your stage. Channel ideas. Copy drafts. Honest feedback. No more guessing what to do next.

  • I.Knows your product, ICP, and traction stage
  • II.Drafts copy: ads, emails, tweets, landing sections
  • III.Recommends specific channels — names, not categories
  • IV.Honest critique of what you've already shipped
Alex — Marketing expert● online
The fastest path for dev tools: Show HN Tuesday, three subreddits, twenty DMs to solo founders. That's your week 1. Want it drafted?
FEATURE№ 03

Plan mode.
A four-week
playbook, yours.

Generate a concrete week-by-week marketing plan tailored to your stage. Real subreddits, real copy, real angles. Check off tasks. The plan adapts as you ship.

The 4-Week Playbook
Personalised · for QuickTask
Week 2 / 4
Week 1Foundation & channels
  • Write the positioning statement
  • Set up X profile
  • Join 2 indie-hacker Slacks
Week 2First distribution push
  • Post Show HN — Tuesday
  • Share in r/sideproject, r/devtools
  • Cold-DM 10 solo founders
Week 3Content & SEO
  • Publish "how I built it" post
  • Research 5 keywords
  • Set up Search Console
No. 04 · Letters
From the
readers.
“I shipped my marketing plan in a weekend. Not a vague checklist — actual subreddits, actual copy, actual DMs. It is the friend I needed when I was solo.
Early access founder
Building a dev productivity tool

"Finally something that gives me a concrete plan, not just advice."

Indie hacker, B2B SaaS

"I used it to write my entire Show HN post. Got to #3."

Solo founder, dev tools
Try it free — takes 2 minutes →

The subscription.

№ 05 · Two ways to read
INTRODUCTORY
The Reader
For founders exploring
Free
Start free →
  • ·15 Ask mode messages / month
  • ·1 marketing playbook
  • ·10 copy generations / month
  • ·Dashboard & task tracking
Editor's pick
PREMIUM
The Subscriber
For serious indie founders
$29/ month
Subscribe now →
  • ·150 Ask mode messages / month
  • ·Unlimited marketing playbooks
  • ·50 copy generations / month
  • ·Long-form blog + SEO outlines
  • ·Hook generator (X, LinkedIn, TikTok)
  • ·Threads & carousel builder
  • ·Repurposing engine — 1 piece → 10 formats
  • ·Distribution (hashtags + posting times)
  • ·Decode — reverse-engineer any viral post
  • ·Copy audit
  • ·Brand voice training
  • ·Analytics dashboard
  • ·Up to 5 products

Common questions

Not at all. Quirre is built specifically for founders who have never done marketing before. The AI explains everything clearly and gives you concrete next steps, not jargon.

When you sign up, you fill out a quick onboarding form about your product — what it does, who it's for, where you're at in growth. The AI uses this context in every conversation and plan.

Genuinely personalized. The plans and advice are based on your specific product, stage, budget, and available time. A bootstrapped solo founder gets different advice than a funded team.

Yes. You can regenerate your plan at any time, and the AI will update it based on your latest progress and feedback. The plan adapts as your situation changes.

Cancel anytime from your account settings — no hoops, no hidden steps, and you keep access until the end of your billing period. Not the right fit? Email me within 14 days of paying and I’ll refund you, no questions asked.

№ 07 · Start today

Your marketing plan
is waiting.

Two minutes to onboard. Your first week-by-week playbook is ready before you finish your coffee. Free to start.

Get your free marketing plan
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